{"id":366,"date":"2025-12-14T10:59:16","date_gmt":"2025-12-14T07:59:16","guid":{"rendered":"https:\/\/uczntu5lae.wpdns.site\/product\/loreal-elvive-colour-protect-shampoo-400ml\/"},"modified":"2026-09-11T11:00:16","modified_gmt":"2026-09-11T08:00:16","slug":"loreal-elvive-colour-protect-shampoo-400ml","status":"publish","type":"product","link":"https:\/\/www.sirstores.com\/ar\/product\/loreal-elvive-colour-protect-shampoo-400ml\/","title":{"rendered":"LOREAL ELVIVE COLOUR PROTECT SHAMPOO 400ML"},"content":{"rendered":"<h3 data-path-to-node=\"2\">Product Information<\/h3>\n<ul data-path-to-node=\"3\">\n<li>\n<p data-path-to-node=\"3,0,0\"><b data-path-to-node=\"3,0,0\" data-index-in-node=\"0\"><span class=\"citation-4246\">Category:<\/span><\/b><span class=\"citation-4246 citation-end-4246\"> Color-Protecting Shampoo<\/span><\/p>\n<div class=\"source-inline-chip-container ng-star-inserted\">\u00a0<\/div>\n<\/li>\n<li>\n<p data-path-to-node=\"3,1,0\"><b data-path-to-node=\"3,1,0\" data-index-in-node=\"0\">Problem it solves:<\/b> Prevents hair color from fading, dulling, or shifting in tone due to frequent washing, UV rays, and environmental pollution.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"3,2,0\"><b data-path-to-node=\"3,2,0\" data-index-in-node=\"0\">Key Benefits:<\/b><\/p>\n<ul data-path-to-node=\"3,2,1\">\n<li>\n<p data-path-to-node=\"3,2,1,0,0\"><b data-path-to-node=\"3,2,1,0,0\" data-index-in-node=\"0\"><span class=\"citation-4245\">Color Seal Technology:<\/span><\/b><span class=\"citation-4245 citation-end-4245\"> Formulated to help seal the color within the hair fiber, maintaining intensity for longer.<\/span><\/p>\n<div class=\"source-inline-chip-container ng-star-inserted\">\u00a0<\/div>\n<\/li>\n<li>\n<p data-path-to-node=\"3,2,1,1,0\"><b data-path-to-node=\"3,2,1,1,0\" data-index-in-node=\"0\"><span class=\"citation-4244\">UV Filter Protection:<\/span><\/b><span class=\"citation-4244 citation-end-4244\"> Shields the hair from solar radiation, which is the leading cause of color oxidation and &#8220;wash-out&#8221; look.<\/span><\/p>\n<div class=\"source-inline-chip-container ng-star-inserted\">\u00a0<\/div>\n<\/li>\n<li>\n<p data-path-to-node=\"3,2,1,2,0\"><b data-path-to-node=\"3,2,1,2,0\" data-index-in-node=\"0\">Concentrated Nourishment:<\/b><span class=\"citation-4243 citation-end-4243\"> Intensely nourishes the hair without weighing it down, restoring the softness often lost during the dyeing process.<\/span><\/p>\n<div class=\"source-inline-chip-container ng-star-inserted\">\u00a0<\/div>\n<\/li>\n<li>\n<p data-path-to-node=\"3,2,1,3,0\"><b data-path-to-node=\"3,2,1,3,0\" data-index-in-node=\"0\">Enhanced Radiance:<\/b> Smooths the hair surface to increase light reflection, making the color look &#8220;salon-fresh&#8221; and luminous.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li>\n<p data-path-to-node=\"3,3,0\"><b data-path-to-node=\"3,3,0\" data-index-in-node=\"0\"><span class=\"citation-4242\">Key Features:<\/span><\/b><span class=\"citation-4242\"> Features <\/span><b data-path-to-node=\"3,3,0\" data-index-in-node=\"23\"><span class=\"citation-4242\">Red Peony extract<\/span><\/b><span class=\"citation-4242 citation-end-4242\"> and UV filters; advanced protecting formula; suitable for all hair dye types (permanent, semi-permanent, highlights); 400ml value bottle.<\/span><\/p>\n<div class=\"source-inline-chip-container ng-star-inserted\">\u00a0<\/div>\n<\/li>\n<li>\n<p data-path-to-node=\"3,4,0\"><b data-path-to-node=\"3,4,0\" data-index-in-node=\"0\"><span class=\"citation-4241\">How to Use:<\/span><\/b><span class=\"citation-4241 citation-end-4241\"> Apply to wet hair, massage into a lather focusing on the scalp and roots, and rinse thoroughly.<\/span> For maximum color retention, follow with the <b data-path-to-node=\"3,4,0\" data-index-in-node=\"153\">Colour Protect Conditioner<\/b>.<\/p>\n<div class=\"source-inline-chip-container ng-star-inserted\">\u00a0<\/div>\n<\/li>\n<li>\n<p data-path-to-node=\"3,5,0\"><b data-path-to-node=\"3,5,0\" data-index-in-node=\"0\">Target Audience:<\/b> Anyone with dyed hair\u2014from deep brunettes to vibrant reds and bleached blondes\u2014who wants to keep their shade looking rich and glossy.<\/p>\n<\/li>\n<\/ul>\n<h3 data-path-to-node=\"4\">Detailed Description<\/h3>\n<p data-path-to-node=\"5\"><b data-path-to-node=\"5\" data-index-in-node=\"0\"><span class=\"citation-4240\">Elvive Colour Protect Shampoo<\/span><\/b><span class=\"citation-4240 citation-end-4240\"> works on the principle of &#8220;Shielding and Sealing.&#8221;<\/span> <span class=\"citation-4239 citation-end-4239\">When hair is colored, the cuticles are opened, making the hair more porous and susceptible to damage.<\/span> This shampoo uses a <b data-path-to-node=\"5\" data-index-in-node=\"203\">Nutri-Filter UV<\/b> system that acts as a protective barrier. By smoothing the hair&#8217;s scales, it traps the color molecules inside the fiber while reflecting light off the surface.<\/p>\n<div class=\"source-inline-chip-container ng-star-inserted\">\u00a0<\/div>\n<div class=\"source-inline-chip-container ng-star-inserted\">\u00a0<\/div>\n<p data-path-to-node=\"6\">The inclusion of <b data-path-to-node=\"6\" data-index-in-node=\"17\">Red Peony extract<\/b> provides antioxidant properties that help the hair resist the &#8220;weathering&#8221; effects of the environment. After use, the hair doesn&#8217;t just feel clean; it feels noticeably silkier, and the color appears more &#8220;solid&#8221; and vibrant. In the 400ml format, it provides a consistent daily defense for your color investment, ensuring you get the most out of every salon visit.<\/p>","protected":false},"excerpt":{"rendered":"<h2 class=\"\" data-path-to-node=\"0\">L\u2019Oreal Paris Elvive Colour Protect Care Shampoo 400ml<\/h2>\n<p data-path-to-node=\"1\"><span class=\"\">This specialized shampoo is engineered for <\/span><b class=\"\" data-path-to-node=\"1\" data-index-in-node=\"43\">colored or highlighted hair<\/b><span class=\"\">.<\/span><span class=\"\"> It is designed to protect the hair fiber from external aggressions while prolonging the life and vibrancy of your hair color through its unique <\/span><b class=\"\" data-path-to-node=\"1\" data-index-in-node=\"216\">Color-Seal System<\/b><span class=\"\">.<\/span><\/p>","protected":false},"featured_media":11121,"comment_status":"open","ping_status":"closed","template":"","meta":[],"pwb-brand":[],"product_brand":[429],"product_cat":[227],"product_tag":[283,199,279],"class_list":["post-366","product","type-product","status-publish","has-post-thumbnail","product_brand-loreal","product_cat-hair-care","product_tag-hair","product_tag-hair-care","product_tag-shampoo","first","instock","sale","taxable","shipping-taxable","purchasable","product-type-simple"],"brands":[],"_links":{"self":[{"href":"https:\/\/www.sirstores.com\/ar\/wp-json\/wp\/v2\/product\/366","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sirstores.com\/ar\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.sirstores.com\/ar\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sirstores.com\/ar\/wp-json\/wp\/v2\/comments?post=366"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sirstores.com\/ar\/wp-json\/wp\/v2\/media\/11121"}],"wp:attachment":[{"href":"https:\/\/www.sirstores.com\/ar\/wp-json\/wp\/v2\/media?parent=366"}],"wp:term":[{"taxonomy":"pwb-brand","embeddable":true,"href":"https:\/\/www.sirstores.com\/ar\/wp-json\/wp\/v2\/pwb-brand?post=366"},{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.sirstores.com\/ar\/wp-json\/wp\/v2\/product_brand?post=366"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.sirstores.com\/ar\/wp-json\/wp\/v2\/product_cat?post=366"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.sirstores.com\/ar\/wp-json\/wp\/v2\/product_tag?post=366"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}